In 2019 I had the privilege of creating some directional arrows and a chalkboard at Little Arrow Outdoor Resort, a charming luxury campground in Townsend, TN (you can read all about that in this post). Then, over the winter, co-owner Carmen approached me about creating an interactive photo opportunity (in other words, a selfie mural) on the side of the bathhouse/laundry building.

Creating Moments of Delight

The site of the mural is along one of the main drives in the campground, and a perfect place to create a little moment of delight. Bigfoot and black bear motifs make an appearance all over the campground, so of course they want to hop into a group photo!

It’s all in the details

A good customer experience is about more than how something looks — it’s about how you make your customers feel. Having the right artwork can help set the tone for what your customers expect when experiencing your business. It was such a pleasure to create something that allows campers to capture wonderful memories of their stay at Little Arrow.

Do you want to step up your game when it comes to your customer’s experience? I’d love to help you with that! Get in touch to learn more.

The new year AND a new decade are just around the corner. As I sit down to think about my goals for the new year, I love brainstorming in a printable calendar separate from my day-to-day planner. I also love using them to map out blog and social media content.

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Little Arrow Outdoor Resort is a charming luxury campground in Townsend, TN. Formerly Tremont Campground, Little Arrow has been restored to offer luxury glamping tents, tiny homes, and RV sites so campers can play hard and rest hard.

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Amber Lowe is a wedding and lifestyle photographer in Knoxville, TN. Amber started her photography business in 2012, and as the years went on her style and brand matured and evolved. In Spring of 2018, we sat down together and I got to know Amber and her business so I could give her a fresh new logo and supporting branded elements. (more…)

How do you feel about goal setting, friend?

I quit making New Year’s Resolutions, because I could never keep it up for long. Honestly, sometimes setting goals feels very similar, especially since we tend to make our goals year by year. (more…)

For me, one of the most wonderful things about this time of year is picking out special gifts for the people I love most. Part of the fun is spending a couple hours wrapping everyone’s gifts in pretty paper, bows, and cute tags. And if there’s glitter somewhere on it, even better!

This year I wanted to give you all a gift too! To celebrate you and my love of all things gift wrap, I created these sweet and simple printable gift tags. There are four designs included, just download, print on sturdy paper, and cut out! (more…)

September is here, and in the US, the first Monday is a holiday set aside to take a break in our work and enjoy the fruits of our labor. (more…)

Do you have a large blank wall in your home, and don’t quite know what to do with it? Maybe it’s in your living room or entryway — or even a stairway visible from multiple rooms. Gallery walls have been a huge trend over the past few years, and for good reason: they are great way to add visual interest and fill up a large blank space. They’re fun and can look beautiful when done right. (more…)