When you think of branding, what comes to mind? Most people think branding is only about having a snazzy logo — and a well-designed logo is, indeed, part of it. But simply put, your brand is your promise to your customer. It’s who you are as a business, how you communicate those values to your customers, and how you set yourself apart from your competitors.
Your visual brand — your logo, typefaces, and how you apply them — are vital in supporting the promise you make to your customers. If you’re an entrepreneur, you’re probably wearing a few different hats (if not all of them!). It can be tricky to get the design part right, especially if that’s not something you’re passionate about.
That’s why I created this free guide. Download it now to see if you’re ruining your message with these design mistakes — and learn how to fix them to give your customers the beautiful experience they deserve!
Rachel Writes Fancy 